Saturday, December 21, 2019

Martha Stewarts 7 best pieces of business advice

Martha Stewarts 7 best pieces of business adviceMartha Stewarts 7 best pieces of business adviceFor any female entrepreneur or career woman, Martha Stewart is the icon to look toward as a shining star example. Stewart has had so many titles throughout zu sich career that its uncomfortable to name them all in one sentence, so instead, well list them here model, stockbroker, verpflegung company founder, author, television partieality, magazine editor-in-chief, and overall businesswoman.Ladders welches able to catch Stewarts conversation with Create Cultivate Founder Jaclyn Johnson at the Create Cultivate New York on May 4. Here are seven pieces of advice that Martha Stewart has for women pursuing their dream careers.Martha Stewarts biggest piece of business advice is simpleWe want to be where the customer needs and wants us, Martha said. Its that simple and that hard.Follow Ladders on FlipboardFollow Ladders magazines on Flipboard covering Happiness, Productivity, Job Satisfaction, Neuroscience, and moreStewart realized that her early books were successful because people needed these books, which is why she, in turn, founded the Martha Stewart Livingmagazine in 1990.I learned right then that I wanted to create a business that people needed and wanted, Stewart said. That need and want is still part of my business plan.Martha Stewart has no time for impostor syndrome, and neither should youImpostor syndrome, which Johnson described as the feeling that ones success is not earned or deserved.While 70% of women have reported experiencing this phenomenon, when asked if she has ever felt this, Stewart replied with a simple, and slightly disgusted, No.You shouldnt even know that exists, Stewart said. You have to really take the reigns and ride the horse.Stewart said that is is especially important for female entrepreneurs.Somebody asked me once about breaking through the glass ceilingI didnt even know what they were talking about, Stewart said.By paying no mind to the se phenomenons, youre able to focus on your career, goal setting, and achievements.Its about being a strong, self-possessed person that you have to be if youre going to be in business for yourself, Stewart said.Martha Stewart advises you to embrace new technologyStewart revealed that she drives a Tesla because she truly believes in electric cars and wants to know for herself if theyre a good investment.Investigating new technology is a wise thing to do I go for it all, Stewart said.While Stewart checks out the latest advancements in cars, she encourages entrepreneurs and career women to investigate technology as a means to build their brand, whether it be for their company or themselves. She believes social media can be an extremely strong tool for women starting companies or careers.I have been an early adopter of most everything, she said.Martha says you need to welcome changeIn addition to embracing new tech, Stewart also believes in welcoming change. Though she referred to it a s a silly little motto, Martha Stewarts life mantra is a sentiment that all women need to hold near and dear to their hearts throughout their careers.When youre through changing, youre through, Stewart said are the words that she lives by.Its a very good motto to keep in mind because you have to be able to change you have to be able to swerve here and there if you have to you have to be able to move around.Based on her many professional titles, Stewart obviously embraces change in her career. Her latest venture is investing in CBD (cannabidiol) through Canopy Growth, one of the worlds largest marijuana producers.Its the modern thing, Stewart said, explaining why shes excited to venture into the booming marijuana industry.We still are doing a tremendous amount of research in the cannabis industry, Stewart said. We want to know if CBD really does help, if it really is not harmful, if it really is as good as we think it is.Stewart mentioned CBD is currently being researched to see if it can help animals as well as if it can be combined with cosmetic products for people.Martha Stewart stresses the importance of being a good teacherI want my legacy to be a good woman, whos a good teacher, whos fun, and has accomplished a lot, Stewart said.Any successful entrepreneur will eventually have to hire staff one day, which can be a daunting task. Stewart recommends giving people a chance, even if they dont seem like theyre the person with the most knowledge on a specific topic.Instead of hiring someone with all the hard skills, Stewart recommends searching for a person youll be able to train. Taking time to train new employees is critical.Stewart recalled one brilliant intern whom she wished she had spent more time with, saying, She went off and got a fantastic job and Im happy she did, but I was sorry to lose her.You have to spend time with a new employee, Stewart said. You have to really help them understand what their jobs are all about.Martha Stewart advises staying true to your beliefsWhile this was technically a piece of advice she would give to her younger self, that makes it an even more important message for young women to hear.Stewart recalled going to her publisher with an idea to create a series of How To books. She got shut down. Instead of naysaying this idea altogether, she decided instead that a magazine would be the more appropriate format for this idea.That was the first big challenge. Magazines were closing at the rate of about 10 to every startup at that time, Stewart said.The first issue of Stewarts magazine was published in 1990, meaning the publication is about to celebrate its 30th anniversary, for which it will publish a special 300th edition.We still have the same number of subscribers, the same rate base of 2.1 million copies a month thats a big magazine.Magazines are again at a crossroads- with print magazines failing and closing at a pretty healthy rate right now. But Martha Stewart Living is still going strong because it knows what its customers need and want. We still produce a very beautiful magazine every single month, Stewart said.For the modern working woman, Martha recommends staffing two to three housekeepersThis piece of advice isnt relevant for all of us, but Stewart swears by it.So you never have to make that bed again, Stewart said.With Marthas advice, maybe well all be able to have a few housekeepers in each of our four houses one day.You might also enjoyNew neuroscience reveals 4 rituals that will make you happyStrangers know your social class in the first seven words you say, study finds10 lessons from Benjamin Franklins daily schedule that will double your productivityThe worst mistakes you can make in an interview, according to 12 CEOs10 habits of mentally strong people

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